Branding Case | Spry Business Intelligence
A strong branding identity is essential for creating a lasting impression and building brand recognition among consumers. It helps to establish trust and loyalty, convey a brand's values and personality, and communicate its unique selling proposition.
1. Brand name | Spry Business Intelligence
A brand name is not just a word, it's the foundation of your brand. Create a strong and memorable brand name that will help the brand stand out and make a lasting impression on target audience.
2. Create new logotype | Spry Business Intelligence
A successful branding profile visual design is not just about creating something that looks nice, but about creating something that effectively communicates the brand's values and personality to the target audience.
Creating a visual design for a branding profile involves several steps.
2.1. Understand the brand: Before designing anything, you need to understand the brand's values, personality, target audience, and competitors.
Moodboard inspiration
2.2. Colors play a significant role in branding, and they can evoke emotions and associations.
Moodboard Color inspiration
2.3. A logo is the most recognizable visual element of a brand. It should be simple, memorable, and scalable. Consider using symbols or icons that represent the brand's values or products.
2.4. Typography is crucial element in branding. Choose fonts that are legible and reflect the brand's personality.
2.5. Design marketing materials: Make sure these materials use consistent colors, typography, and imagery to reinforce the brand identity.
3. Corporate Webdesign | Spry Business Intelligence
Webdesign - Structure, navigation, content (Adobe Xd, Photoshop, Illustrator)
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4. Dashboard Design | Spry Business Intelligence
Dashboard Design - Structure, navigation, content (Adobe Xd, Photoshop, Illustrator)
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5. Design marketing material | Spry Business Intelligence
Image - The design elements and messaging should resonate with your audience and help to establish a connection with them. Designing marketing materials with a strong branding image is essential for creating a cohesive and memorable visual identity for your business.
Creating a visual design for a branding profile involves several steps.
6. Video - Promo 2020 | Spry Business Intelligence 
This film is used on their website and in the Facebook/LinkedIn (Storytelling, production) campaign.

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